Privacy policy

Privacy Policy

Demon Rage Gaming
Last updated: 14 February 2026

Demon Rage Gaming (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose and protect your personal information when you visit demonragegaming.com.au or make a purchase from us.

1. What Information We Collect

When you visit or make a purchase from our website, we may collect:

Personal Information You Provide

Name
Billing and shipping address
Email address
Phone number
Payment details (processed securely via our payment providers)
Any information you provide when contacting us

Automatically Collected Information

When you browse our website, we may collect:

IP address
Device type and browser information
Pages viewed and time spent on site
Referral source
Interaction data

This information helps us improve performance, security, and user experience.

2. How We Use Your Information

We use your information to:

Process and fulfil orders
Provide shipping updates and order confirmations
Communicate with you about your order
Respond to customer enquiries
Prevent fraud and protect our business
Improve our website performance and user experience
Send marketing communications (only where you have opted in)

3. Payments

All payments are processed securely through Shopify and its integrated payment providers. Demon Rage Gaming does not store your full credit card details.

4. Sharing Your Information

We only share your information where necessary to operate our business. This may include:

Shopify (our eCommerce platform)
Payment processors
Shipping and fulfilment providers
Analytics and marketing services

We may also disclose information if required by law.

We do not sell your personal information.

5. Analytics & Tracking Technologies

Our website uses cookies and similar technologies to:

Enable core store functionality (cart, checkout, login)
Understand how visitors use our website
Improve performance and security
Support marketing and advertising

We use Shopify analytics and may use third-party tools such as Microsoft Clarity and Microsoft Advertising to understand user behaviour through heatmaps and session analysis. This helps us improve our website and customer experience.

You can control cookies through your browser settings. Please note that disabling cookies may affect site functionality.

6. Data Security

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification or disclosure.

While no online platform can guarantee absolute security, we use trusted providers and secure systems to minimise risk.

7. Data Retention

We retain personal information for as long as necessary to:

Fulfil orders
Meet legal and tax obligations
Resolve disputes
Enforce our agreements

You may request access to or correction of your personal information at any time.

8. Your Rights (Australian Customers)

Under Australian privacy laws, you have the right to:

Request access to the personal information we hold about you
Request correction of inaccurate information
Make a complaint regarding how your data is handled

To exercise any of these rights, contact us using the details below.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory changes. The updated version will always be published on this page.

10. Contact Us

If you have questions about this Privacy Policy or your personal information, please contact:

📧 sales@demonragegaming.com.au

Demon Rage Gaming
Australian Online Retailer
ABN: 22 174 091 604